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Scope of Services: Customer Relationship Management (CRM)

With the CRM platform, you can:

  • Manage your funds’ dealflow, origination and fundraising activities.

  • Eliminate data entry with pre-populated contacts, companies, and investor records.

  • Unify company research and relationship management in a single workflow.

  • Screen prospective companies using AI and people intelligence.

  • View existing LP economic data, documents, and contact details, powered by Fund Administration.

  • Access CRM data directly within the Data Warehouse.

Onboarding process:

  1. Data collection and upload: We’ll work with you to gather and import all the information needed to set up your CRM account.

  2. Final review and product tutorial: We’ll schedule a call to review your account and walk you through the CRM platform. The onboarding process typically takes 2-4 weeks after receiving all requested data.

Carta will:

  • Assist you in setting up your CRM account, configuring the objects and migrating historical records from your previous CRM.

  • Provide training and guidance on best practices on use of the platform.

  • Work with your Carta fund administration team to collect and load investor information into the Fundraising module (if applicable).

You are responsible for:

  • Providing the requested data necessary for implementation (information should be provided within 2 weeks to ensure a timely implementation period).

  • Providing feedback to the onboarding team.